by Nahlah Abdur-Rahman
April 27, 2026
The married couple are co-founders of the model, which now promotes health-focused drinks for households and lively adults.
Steph and Ayesha Curry are reintroducing their PLEZi Hydration drink with a brand new components to suit all exercise ranges and ages.
The Currys are already co-founders of the drink’s overarching model, PLEZi Diet. Now, with their deeper inventive enter, they’ve relaunched PLEZi Hydration to help households and lively adults.
The brand new components ensures the security and wellness of its wide-ranging viewers, permitting drinkers to get an additional enhance of hydration with each sip. The sports-famous household has used their star energy to shed extra gentle on the model based by Michelle Obama, which focuses on offering nutritious drinks for wholesome residing.
“After I take into consideration what I grew up consuming versus what we all know now about efficiency and hydration, there’s an actual alternative to boost the bar,” stated Steph Curry, as reported by Essence. “With PLEZi Hydration, we wished one thing that helps one other degree of hydration however nonetheless tastes nice for the entire household, whether or not you’re an athlete or simply somebody who’s lively in a roundabout way, form or kind.”
The married couple was the preliminary traders and model companions for PLEZi. Noting its mission to supply nutrition-focused drinks, the basketball star emphasised that PLEZi’s values align along with his household’s, additional amplified by way of their Eat.Study.Play basis.
“For me, getting concerned with PLEZi was about authenticity,” Curry added. “Every thing I’m a part of aligns with what we really stand for. It’s by no means about simply placing my identify on a label—it’s about having an actual seat on the desk and being a part of the decision-making course of.”
Now, the brand new and improved PLEZi hydration will encourage anybody to drink with their well being in thoughts. For Mrs. Curry, the famed chef stated the flavour and well being advantages go hand in hand.
“I believe you’re getting that well being issue whereas nonetheless maintaining the integrity of one thing being scrumptious so that you simply’re not feeling like it’s important to select being wholesome over satisfying your cravings,” added the mom of 4.
In accordance with PLEZi’s web site, the hydration drinks are available 4 distinct flavors: Orange Mango Slush, Fruit Punch, Berry Increase, and Lemon Lime Splash. Whereas PLEZi Hydration rolls out new merchandise to a widespread demographic, they hope to encourage wholesome decisions throughout generations.
“I hope [people] take away from this; that fueling your physique will be straightforward and enjoyable and scrumptious all on the identical time, and that hopefully they discover this a much less disturbing possibility and so they really feel like they don’t have to consider what to decide on anymore,” continued Ayesha.
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