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Samara Joy sings in the holidays in style

November 4, 2023
in Lifestyle
Reading Time: 7 mins read
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From Billie Vacation to Sammy Davis Jr. to Ella Fitzgerald, jazz and the vacations simply appear to go collectively. 

The model Idea is placing this idea to the take a look at (pun supposed) with a brand new vacation marketing campaign shot by Tyler Mitchell and starring 2022 “Greatest New Artist” Grammy winner Samara Pleasure. The jazz singer debuts a brand new music, “Now and Then,” for the event. 

Samara Pleasure performs “Now and Then” for Idea’s 2023 Vacation marketing campaign. (Picture credit score: Screenshot from Idea/YouTube)

Within the marketing campaign’s video, Pleasure takes to the stage in a black, high-necked sequined minidress and croons her new music. Her timeless voice whisks the viewer to a heat and comfortable jazz membership. The lyrics of the brand new music evoke a eager for family members who’ve handed on, a deeply relatable feeling across the holidays. 

It isn’t simply Pleasure’s voice that brings to thoughts greats like Vacation; the model labored together with her and Mitchell to deliberately channel the artist.

“I used to be nervous, however everybody on set guided me via with the ability to channel that very same type of Billie Vacation glamour, however with my very own Samara fashion,” she advised the model in an interview. 

She added, “Capturing with Tyler Mitchell was nice! Every look I wore made me really feel so empowered. The standard, the fashion, the construction — every part was on level. We began with suiting that’s maybe a bit extra subdued, one thing I’d put on pre-show, after which took it up a notch with the sequins. I like sequins.”

North West is her own style icon — and does her own edges

Nigerian stylist Momo Hassan-Odukale takes us to Lagos Style Week

Lagos Fashion Week, Samara Joy, SKIMS NBA partner, Andre Drummond, Venus Williams, Lukhanyo Mdingi, Theory Holiday 2023, Black style, Black fashion, Black in style, theGrio.com
Fashions stroll the runway to indicate designs by Elie Kuame, an Ivorian/ Lebanese designer, throughout the Lagos Style Week in Lagos on October 28, 2022. (Picture by PIUS UTOMI EKPEI/AFP by way of Getty Pictures)

Lagos Style Week simply wrapped on Oct. 29, however Lagos-based stylist, artistic director and advisor Momo Hassan-Odukale is giving the world a front-row seat. 

In an unique with Vogue, Odukale, who runs her personal eponymous artistic company, takes the publication behind the scenes of her expertise sitting within the entrance row of among the greatest names in Nigerian style — lots of whom occur to be private pals. She advised the publication it’s a busy and tiring week for her, but additionally one filled with pleasure and wonder. 

“My favourite a part of the week is being there to see my pals’ collections,” she stated. “It’s a very emotional second for them and for anybody else who’s watching. All of the arduous work and time that has gone into it — it’s superb to look at it come to life.”

Venus Williams’ CorePower Yoga collaboration is meant to make you progress

Lagos Fashion Week, Samara Joy, SKIMS NBA partner, Andre Drummond, Venus Williams, Lukhanyo Mdingi, Theory Holiday 2023, Black style, Black fashion, Black in style, theGrio.com
Venus Williams attends the Citi Style of Tennis New York Metropolis 2023 occasion at Gotham Corridor on August 24, 2023 in New York Metropolis. (Picture by Noam Galai/Getty Pictures for AYS Sports activities Advertising)

Venus Williams understands that what an individual wears can influence their confidence. So, the tennis champion has simply launched a collaboration with CorePower Yoga and her activewear model EleVen to encourage confidence in others. 

The gathering, obtainable on-line and in choose CorePower studios nationwide, consists of sports activities bras, leggings, a pullover, and a tank high in “ultra-soft, second-skin luxe” compression material. The gadgets retail from $68 to $98.

“This isn’t solely giving me a chance to attach with people who find themselves keen about [yoga], but additionally get extra folks concerned,” Williams advised Individuals journal. “Get extra folks to CorePower Yoga, get extra folks simply transferring their our bodies.”

SKIMS turns into the official underwear of the NBA

Lagos Fashion Week, Samara Joy, SKIMS NBA partner, Andre Drummond, Venus Williams, Lukhanyo Mdingi, Theory Holiday 2023, Black style, Black fashion, Black in style, theGrio.com
Kim Kardashian attends the Kering Caring For Girls Dinner at The Pool on September 12, 2023 in New York Metropolis. (Picture by Pleasure Malone/Getty Pictures)

Quickly after Cardi B declared everybody was sporting SKIMS in a now-viral marketing campaign advert launching its menswear merchandise, the attire model co-founded by Kim Kardashian was named the official underwear associate of the NBA and WNBA. 

The deal will present gamers with SKIMS and the model with rather more. In accordance with Individuals, the multiyear partnership will “leverage the ability of basketball to generate pleasure and demand.”. 

Moreover, SKIMS shall be featured throughout numerous league platforms, from on-the-court signage showcased throughout broadcasted video games to protection on digital and social channels.

“I’m extremely happy with SKIMS partnership with the NBA, as it’s a reflection of SKIMS’ rising affect on tradition,” Kardashian stated in a press release, including, “Collectively, SKIMS and the NBA will join folks of all backgrounds via style, sport, and expertise, and I stay up for seeing the partnership thrive.”

NBA Star Andre Drummond needs to create scent reminiscences

Lagos Fashion Week, Samara Joy, SKIMS NBA partner, Andre Drummond, Venus Williams, Lukhanyo Mdingi, Theory Holiday 2023, Black style, Black fashion, Black in style, theGrio.com
Andre Drummond #3 of the Chicago Bulls seems to be on towards the Washington Wizards at Capital One Area on January 11, 2023 in Washington, DC. (Picture by Rob Carr/Getty Pictures)

Andre Drummond could also be finest recognized for his work on the court docket with the Chicago Bulls, however the NBA star would additionally prefer to be recognized for being one of many best-smelling males within the sport. As Drummond lately advised Individuals, his ability at layering scents parallels his layups.

“I put on cologne for various events — after I’m strolling onto the [basketball] court docket or I’m simply going to downstairs to get my mail,” Drummond advised the journal. “I actually consider in that second of strolling by any individual and having them say, ‘Wow, you odor actually good.’ It’s a scent reminiscence any time anybody sees me, as a result of I smelled good. I would like folks to recollect me.”

With that in thoughts, it’s little shock Drummond now has a perfume collaboration underneath his belt, having partnered with Scentbird to curate a set of non-public favorites. His “Professional Picks” subscription field is stuffed with scent reminiscences, together with the Versace scent he wore as a first-round draft decide for the Detroit Pistons in 2012 and his present favourite, African Rooibos by Black scentmaker Chris Collins. And for these questioning, Drummond tells Individuals he’s contemplating finally launching his personal perfume line.

“I’m positively seeking to do it sooner or later, as a result of I simply actually need to categorical my love for scents,” he stated.

South African Designer Lukhanyo Mdingi wins the Amiri Prize

Lagos Fashion Week, Samara Joy, SKIMS NBA partner, Andre Drummond, Venus Williams, Lukhanyo Mdingi, Theory Holiday 2023, Black style, Black fashion, Black in style, theGrio.com
Lukhanyo Mdingi throughout the 2022 GQ Males of the 12 months Awards at The Leonardo on December 10, 2022 in Johannesburg, South Africa. The awards recognise the women and men making a distinction in tradition, style, sport and media in South Africa and throughout the African continent. (Picture by Oupa Bopape/Gallo Pictures by way of Getty Pictures)

As eyes more and more flip to Africa to see who’s subsequent in style, South African designer Lukhanyo Mdingi was awarded the 2023 Amiri Prize. In accordance with Hypebeast, Mdingi, who additionally received GQ South Africa’s 2022 Designer of the 12 months, rose above eight different worldwide finalists to win a $100,000 grant and yearlong mentorship from the prize’s namesake, Mike Amiri, artistic director of streetwear label Amiri.

“This yr’s expertise was distinctive, and it was troublesome to pick a frontrunner, however Lukhanyo’s imaginative and prescient and method stood out to all of us,” Amiri advised the outlet. “His latest collections have seen him fine-tune a singular aesthetic and sensibility, however simply as commendable is the aim behind what he does — for his wider neighborhood and tradition — and this resonates with severe model potential.”

Based in Cape City in 2015, Mdingi’s self-named label was created “with the aim of championing the work of native artisans within the metropolis,” based on Hypebeast. Talking with the outlet about his game-changing win, the designer teased that style lovers worldwide could quickly be listening to extra about his label, as he intends to make use of the prize cash to bolster direct-to-consumer entry. 

“The spirit of collaboration and human ingenuity is on the essence of the Lukhanyo Mdingi label,” he advised the outlet. “For us, it’s about respectfully establishing networks and constructing a neighborhood of connections inside the enterprise of style.”

The Sephora Holiday Savings Event is on — here’s what to score, splurge on, and skip

TheGrio is FREE in your TV by way of Apple TV, Amazon Fireplace, Roku, and Android TV. TheGrio’s Black Podcast Community is free too. Obtain theGrio cellular apps immediately! Hearken to ‘Writing Black’ with Maiysha Kai.



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