Pluto TV, Paramount’s free streaming tv service, is to launch in Australia from the top of August.
Comprising greater than 50 free ad-supported TV (FAST) channels, Pluto TV might be offered as a devoted branded space inside Paramount Australian and New Zealand’s digital platform 10 Play.
Channels out there at launch in Australia will embody South Park, new and unique MTV and Nickelodeon channels, MTV Actuality, MTV The Shores, Nick Classics, and Nick Toons, along with basic reveals “I Love Lucy,” “Comfortable Days and “Dynasty.”
Pluto TV has a present footprint that covers 35 markets in three continents.
Paramount father or mother firm, CBS acquired Channel 10, one among 5 nationwide free-to-air TV channels in Australia, in November 2017. 10 Play was launched as Channel 10’s catch-up service in 2013. It launched ten FAST channels in December 2022.
“These 50 Pluto TV channels symbolize our first step to have interaction with Australian audiences and we’re blissful to mark this milestone by partnering with 10 Play, demonstrating as soon as extra the energy of our Paramount ecosystem,” stated Olivier Jollet, govt VP and worldwide GM for Pluto TV stated. “As pioneers within the FAST trade, we’re bringing a brand new and distinctive consumer expertise via curated channels devoted to this market. Our mixture of native and worldwide content material which matches the wants of our native audiences is what makes Pluto TV so invaluable for viewers, purchasers, and companions the world over.”
“This announcement builds on 10 Play’s success in 2023 – the largest yr ever for the platform with minutes seen up 21% on 2022. It offers 10 Play a singular and powerful level of distinction within the Australian market that can construct on almost a decade of insights gathered from delivering alternate viewing experiences,” stated Jarrod Villani, govt VP, chief working and industrial officer and regional lead, Paramount Australia & New Zealand.
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Pluto TV House web page Australia (Paramount)
