by Ahsan Washington
April 21, 2026
The increasing legalization of hashish in the US has led extra Black celebrities to each promote the tradition and create fairness by investing within the trade. These figures are utilizing their affect and capital to reshape a multibillion-dollar market by enterprise capital and premium hashish manufacturers, which had been traditionally constructed on communities affected disproportionately by prohibition.
1. Jay-Z – Monogram and Casa Verde Capital
Shawn “Jay-Z” Carter achieved main developments within the hashish trade by a strategic funding method that features each model possession and enterprise capital. In 2020, he launched Monogram as a luxurious hashish model and have become a pacesetter at Casa Verde Capital, which manages massive funding funds for hashish startups. Carter invests in each California and nationwide hashish markets to develop minority participation. He started his hashish trade profession by advocating for racial equality within the Warfare on Medication, serving to set up pathways for enterprise possession that generate wealth throughout generations.
2. Wiz Khalifa – Khalifa Kush
Since 2015, Wiz Khalifa’s Khalifa Kush has expanded right into a multi-state hashish model working in California, Florida, and Pennsylvania. Khalifa Kush represents the artist’s way of life and has change into a pioneer in superstar hashish manufacturers by reaching prime gross sales outcomes. Khalifa directs his funding method towards genuine hashish tradition by increasing merchandise nationally and creating real merchandise.
3. Snoop Dogg – Loss of life Row Hashish and Hashish Investments
In 2016, Snoop Dogg turned the primary main superstar to create a completely branded hashish line. Following his acquisition of Loss of life Row Information in 2022, he launched Loss of life Row Hashish, aligning the model with the cultural legacy of the long-lasting file label. He operates his hashish enterprise primarily from Colorado and different authorized states whereas increasing his investments by Casa Verde Capital and different ventures.
4. Methodology Man – TICAL
In 2020, Methodology Man of the Wu-Tang Clan began the hashish model TICAL (Taking Into Consideration All Lives). The corporate focuses on delivering premium merchandise whereas sustaining social fairness as one in all its core values. The model maintains operations throughout completely different legalized states, corresponding to California and New York, dedicating sources to group reinvestment and establishing minority partnerships.
5. Isiah Thomas – One World Pharma Funding
Isiah Thomas, a member of the NBA Corridor of Fame, has achieved vital progress within the hashish trade by his funding in One World Pharma. By means of substantial monetary backing, he has elevated his participation in worldwide hemp and hashish manufacturing. Thomas modified his enterprise method from retail branding to produce chain technique positioning, using a scalability-driven technique to reap the benefits of international markets.
6. Ice Dice – Fryday Kush
The actor Ice Dice, who created the Friday movie franchise, entered the hashish enterprise by Fryday Kush, which he developed with outstanding producers. The California-based model makes use of nostalgic worth to market its high-quality hashish merchandise. By means of his market entry, Dice makes use of cultural mental property to develop his model right into a fast-expanding and worthwhile market.
7. Whoopi Goldberg – Emma & Clyde
Whoopi Goldberg is a multifaceted hashish investor and innovator. Following her preliminary enterprise, she launched Emma & Clyde below the WhoopFam umbrella, a model named after her mom and brother. The model focuses on premium flower and wellness-based merchandise, aiming to normalize hashish use amongst ladies and wellness customers by introducing it to well being and way of life purposes past recreation.
8. Al Harrington – Viola Manufacturers
Former NBA star Al Harrington based Viola Manufacturers in 2011, naming it after his grandmother. Harrington has developed into one of many trade’s most influential advocates for social fairness, specializing in vertical integration from cultivation to retail. By means of his Viola Cares initiative, he works to extend minority participation, famously pledging to assist create 100 Black millionaires by hashish entrepreneurship.
9. Lil Wayne – GKUA Extremely Premium
In 2019, Lil Wayne entered the market with GKUA Extremely Premium, a model designed to supply customers with excessive pure ranges of THC. Wayne’s method focuses on the “connoisseur” expertise, emphasizing high-potency merchandise and constant high quality curated by the artist himself. By partnering with skilled growers who meet his requirements, Lil Wayne has expanded the model from California into a number of different authorized states.
10. Calvin Johnson Jr. and Rob Sims – Primitiv
NFL Corridor of Famer Calvin Johnson Jr. and his former teammate Rob Sims co-founded Primitiv to advocate for the medicinal advantages of hashish, notably for athletes coping with persistent ache and restoration. Primarily based in Michigan, Primitiv is a wellness-focused hashish firm that operates a cultivation facility and a number of retail places. The duo is deeply concerned in analysis, partnering with establishments to review the plant’s results on CTE and traumatic mind accidents.
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