by Sharelle B. McNair
January 8, 2026
The competitors extends WellWithAll’s dedication to reinvest 20% of its earnings by way of the corporate’s basis that funds sources and initiatives that help in closing the nation’s increasing wellness gaps.
Black-owned client packaged items model WellWithAll introduced a brand new $1 million nationwide competitors designed to scale AI applied sciences aligned with serving to underserved communities reside more healthy lives, based on a press launch.
The $1 Million WellWithAll Prize Competitors, dubbed “The Prize,” is scheduled to premiere on the Shopper Electronics Present (CES) 2026 to upscale AI improvements that ship accessible well being help. Co-presented with AARP and sponsored by M&T Financial institution, The Prize challenges innovators to construct AI-powered instruments that present early detection and ship significant help for every day well being administration, enhanced well being literacy, and deeper group belief.
Winners are required to display real-world adoption with at the very least 1,000 verified customers, scalable engagement, and proof of behavioral enhancements. As well as, contributors must have a pathway to succeed in roughly 100,000 individuals throughout the subsequent three years.
The competitors extends WellWithAll’s dedication to reinvest 20% of its earnings by way of the corporate’s basis, which funds sources and initiatives that assist shut the nation’s increasing wellness gaps. CEO and Co-founder Demond Martin labels AI as a distinguished technique to shut these gaps, however with real looking objectives. “AI has huge potential to shut well being gaps, however provided that it’s designed for the realities individuals face each day. From rural cities to metropolis blocks, persons are residing shorter, sicker lives not due to an absence of will, however as a result of entry hasn’t saved tempo–and that’s precisely what the $1M WellWithAll Prize is designed to alter,” Martin mentioned.
“That is the primary AI innovation problem designed from the bottom as much as ship a measurable impression in underserved communities. We’re backing options which are prepared for use now, trusted, and measured by the impression they’ve on actual lives.”
In an interview with Rolling Out, Martin spoke concerning the Black group inspiring him to create the corporate, together with co-founder Carmichael Roberts, as he noticed a necessity to shut these gaps — however by offering the products individuals love. “We thought that if we might construct a mannequin that’s an financial engine, with producing merchandise that folks actually love, after which simply take a portion of these earnings and use it to impression these societal points which are impacting the world in such an incredible method, that it may very well be an ideal sustaining monetary mannequin,” he mentioned.
“That’s gonna proceed to develop, however assist lots of people, and never must have our palms out asking for donations. The issues that we eat, the issues that we love, these are funding the societal wants that we actually have.”
The competitors launches mid-March 2026, with purposes being accepted by way of the summer time. Prize cash can be distributed to the finalists introduced in late summer time 2026, adopted by the complete competitors at a reside occasion in Boston in October. Winners can be chosen by a panel of business subject-matter consultants from industries similar to healthcare, expertise, and client packaged items.
Invited groups throughout the AI, digital well being, and public well being areas that may leverage AI in an accessible and conversational type, along with showcasing merchandise which have the capabilities of succeeding in low-bandwidth environments and the flexibility to satisfy individuals the place they’re, which is one thing most vital to Martin and the WellWithAll workforce. “Well being is a human proper,” Martin continues.
“We’re right here to make wellness really feel attainable within the type of more healthy days and longer lives for extra communities.”
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