The Washington Informer is teaming with the Washington Spirit, the District’s Nationwide Girls’s Soccer League membership, for a brand new partnership centered on neighborhood storytelling and help for Black establishments within the area.
The partnership connects one of many DMV’s longest-standing neighborhood information organizations with one among its fastest-growing skilled sports activities groups. As a part of the collaboration, The Informer can have expanded entry to Spirit matches, gamers and occasions, bringing readers nearer to one of many area’s most enjoyable groups by means of protection throughout the newspaper’s print, digital and social platforms.
The partnership additionally features a charitable part tied to a limited-edition Black Historical past Month merchandise capsule launched by the Washington Spirit in collaboration with Rose Room Collective.
Designed by Rose Room Collective co-founder Aaron Bland, the capsule assortment attracts inspiration from Washington’s identification as Chocolate Metropolis and pays homage to legendary native graffiti artist Cool Disco Dan, whose iconic work stays woven into the cultural material of the nation’s capital.
Ten p.c of all proceeds from the Washington Spirit x Rose Room Collective capsule will likely be donated on to The Washington Informer to help its ongoing mission of delivering trusted native information and data to communities throughout Washington, D.C., Maryland and Virginia.
Though the capsule assortment launched throughout Black Historical past Month, The Washington Informer is amplifying the partnership throughout Girls’s Historical past Month, highlighting the management shaping the way forward for ladies’s sports activities.
The Washington Spirit are led by Michele Kang, the primary girl of colour to personal a staff within the Nationwide Girls’s Soccer League and one of the vital traders in ladies’s sports activities globally.
The partnership displays a broader shared dedication to tradition, neighborhood and illustration.
“We’re proud to associate with the Washington Spirit to uplift ladies’s sports activities and share tales that encourage our neighborhood,” stated Denise Rolark-Barnes, writer of The Washington Informer. “Collectively, we’re celebrating excellence on the sector and empowering the following era.”
Based in 1964, The Washington Informer stays one of many nation’s oldest and most revered Black-owned neighborhood newspapers, delivering trusted reporting by means of its print version, digital platforms, WIN Day by day publication and Washington Informer Charities programming.
Readers curious about supporting the collaboration can discover the Washington Spirit x Rose Room Collective capsule assortment by means of the Washington Spirit’s official retailer.
