She-E-O: Detara Darnley Opens Up About the Challenges of Being a First, a Foreigner and Founder

Sponsored by Walmart

There’s a brand new story to inform about Black girls.

In line with the Harvard Enterprise Evaluation, Black girls are main the pack in the case of launching new manufacturers — however there’s a problem. Many Black feminine entrepreneurs lack the assets and help wanted to make sure their companies flourish. Regardless of the attempting odds, there are firms that push by and thrive. EBONY, in collaboration with Walmart, is proud to current She-E-O, an ongoing sequence that highlights the inspirational and dynamic tales of Walmart’s Black girls enterprise companions.

Hosted by actress/producer/entrepreneur Marsai Martin, every episode of She-E-O is centered round an trustworthy dialog of what it actually takes to be a trailblazer. From grappling with self-doubt to scrambling for info, She-E-O tells the very private journey of what it means to be a Black girl and CEO.

This episode of She-E-O options Detara “Tara” Darnley, an inventor, enterprise strategist and entrepreneur, who’s CEO of Darlyng & Co, a model that caters to merchandise for on a regular basis parenting. Hailing from Jamaica, and residing in New York Metropolis, Darnley’s enterprise aspirations soared as soon as she realized the hole that existed in sensible merchandise for kids. Her first invention was impressed by a mom’s love. “When my daughter was two months previous, she began teething and was always chewing on her palms,” she says. Darnley got here up with a mitt to maintain her daughter’s palms dry and gums soothed. “From there we have now over 100 merchandise now for teenagers and I’m simply loving the journey of with the ability to simply get up and create.”

Darnley opens up about every little thing from rising up beneath the security and watchful eyes of Rastafarians in her homeland to navigating the challenges of remodeling an enormous thought to a profit-earning firm and paying your self. The entrepreneur additionally drops a number of gems and one particular message to these aspiring to share shelf house in Walmart. “Write it down. Write the imaginative and prescient,” she advises. “Make it plain.”

Watch Detara Darnley’s episode of She-E-O.