SGH Attire is an athleisure model that launched by the mother-daughter duo Lakeisha and Katelyn Jackson. The matriarch, Lakeisha Jackson, is the CEO of Elevate Digital Media Inc.; Katelyn Jackson is a latest graduate of California State College.
SGH Attire has been offering snug and trendy clothes for individuals on the go since 2020.
The entrepreneurs shared the inspiration for the model.
How would you like individuals to really feel when carrying your clothes?
We wish them to really feel assured. Once we first launched, that was the principle level. We wished one thing snug [that] makes you’re feeling snug. One thing you may put on round the home nevertheless it’s not one-dimensional. You can too put on this on the go. It’s not just for the fitness center but in addition for working errands, so it’s designed for an individual on the transfer.
What makes your clothes stand out from different athleisurebrands?
Effectively, we like to say that the fabric is superb. We get that quite a bit in comparison with different high-end manufacturers. We’re proper there in terms of materials, nevertheless, we’re nonetheless inexpensive and we even have fashion and trend with ours as properly. You continue to get the sweat-wickings, so all of these varieties of applied sciences are concerned when you’re working your errands, nevertheless it’s nonetheless trendy. I might say that’s what separates us from the opposite athleisure manufacturers.
What’s the inspiration for the model?
The inspiration is simply the vibe. Bringing you the side of being sweaty, grinding, a hustler, and continuously on the transfer. We wish our clothes to stay to that and have some kind of aptitude that makes you understand, “Yeah, I’m doing this and I’m totally different.”
