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RHOA founder announces partnership with Dillard’s

December 8, 2023
in Fashion
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Princess Banton-Lofters, founding father of the nonprofit group Producing Princesses, just lately partnered with Dillard’s for a inventive trend present expertise that blended type and social influence. The style present on Nov. 5 at Atlantic Station in Atlanta aimed to foster confidence and management amongst younger, aspiring entrepreneurs.

Bobby V, Tameka Foster, Gocha Hawkins, and extra had been there to listen to Banton-Lofters announce her new trend line with Dillard’s. The partnership marked a brand new enterprise for the entrepreneur, as she steps in entrance of the digital camera for a to-be-announced actuality present that reveals her journey past being the creator of “Actual Housewives of Atlanta.”

Banton-Lofters expressed her pleasure about her transition into trend and the chance to showcase her designs at Dillard’s.

How did it really feel to announce your partnership with Dillard’s by the Producing Princesses Vogue Expertise occasion?

Dillard’s is part of my evolution into trend. I’m grateful that they had been gracious sufficient to permit me to be a part of their household, not solely as a model however they allowed me to showcase my trend sense. Extra importantly, they allowed a few my items within the present. I feel that’s such a blessing for anyone who needs to observe their dream; to simply ask for it and get it. I’m grateful for Dillard’s.

How does it really feel to transition from the creator of the present, “Actual Housewives of Atlanta,” to the style trade?

Two transitions are occurring, when you discover. I’ve all the time been a trend particular person. That is now a brand new enterprise for me by way of placing it on the market and following my ardour. The attention-grabbing half is I’ve some cameras following me. I’m on the opposite facet of the digital camera now in a actuality present I’m enthusiastic about, largely as a result of I can present who I’m exterior of being identified for “Actual Housewives of Atlanta.” I feel it’s an essential factor to evolve and present this facet of me, so it’s new, however right here I’m.

You spoke earlier about going after your dream; how have you ever executed the identical in your profession?

I did that very same factor 15 years in the past; I lived my dream. It was about placing Black girls on tv and exhibiting the illustration of who we’re. I’m a local of Jamaica, raised in Canada, after which I got here to the US. I’m a Black lady, at first. I didn’t see that on tv wherever. For me, it was essential. I really feel that now with this transition in trend. It’s no matter wakes you up within the morning, and you are feeling enthusiastic about it. If you happen to hand over on it, it’s doing your self a disservice. I really stand by that assertion. Do what makes you get up within the morning and what you’re enthusiastic about.



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