When you have had something to say about Crimson Lobster’s new and now-viral seafood boils, the seafood chain’s CEO, Damola Adamolekun, heard you loud and clear.
On Wednesday, July 9, after a frenzy of on-line dialogue, the 36-year-old CEO introduced that main updates to the seafood boils initially rolled out as a part of Crimson Lobster’s refreshed summer season menu have arrived.
“We dropped our new seafood boils, and also you guys actually, actually, actually confirmed up,” he started in a video uploaded on the corporate’s TikTok. “We respect all of the love and all the joy. Additionally, we heard you within the feedback.”
He continued, “You need much more warmth, you need much more flavors. So we’re turning it up together with your selection of authentic spicy and additional spicy.”
After noting he personally can be choosing the additional spicy, he mentioned different flavors may also embrace parmesan and, DMV hive, can relaxation assured, Previous Bay. There may also be an choice so as to add sausage.
“We’ve acquired you,” Adamolekun reassured. “You are able to do all of it now at Crimson Lobster.”
He concluded by praising Crimson Lobster’s workforce of servers, managers, cooks, and operators for making these modifications in “only one week.”
“Keep hungry, preserve commenting and we’ll preserve cracking,” he mentioned.
In June, Crimson Lobster introduced a variety of modifications, together with a revamped menu that includes two seafood boils: the Mariner’s Boil, impressed by New England seafood and that includes a Important lobster tail, snow crab legs, a dozen shrimp, pink potatoes, and corn beginning at $45, and the marginally smaller Sailor’s Boil, based mostly on a extra conventional Southern model and that includes shrimp, smoked sausage, potatoes, and corn for $24.
Straight away, the menu objects went viral. Inside days of the announcement, they started to promote out at numerous places as evaluations took over social media feeds. Among the many pleasure was some harsh critiques by foodies and followers of the favored seafood commonplace.
Seafood boils, standard in Louisiana, the Carolinas, and Maryland particularly, are already hotly debated regionally, so the suggestions was hardly shocking. Whereas most praised the seafood chain for lastly including the seafood basic to its menu, many referred to as out the dishes for lackluster flavorings and small parts, leaving a lot to be desired.
Adamolekun’s seafood boil replace announcement has been met with the identical degree of enthusiasm. In slightly below 24 hours, posts on TikTok and Instagram have garnered tens of 1000’s of likes, feedback, and shares.
“Wow! That is the way you hear and implement. Spectacular! You should be talking with Baltimore clients for that Previous Bay choice,” wrote a consumer on Instagram.
One other commented, “A CEO who listens, I shall be again.”
Previous Bay itself even weighed-in by including, “Didn’t suppose it may get even higher however right here we’re.”
Given how shortly the brand new CEO has made an impression and carried out brand-saving modifications after the corporate filed for Chapter 11 chapter in 2024, others are musing about management in different corners of life.
“Now if somebody like this could lead the nation,” wrote one consumer.
