Prime Indian movie star administration corporations Matrix IEC and Bling Leisure are merging, bringing their roster of A-list abilities below one roof.
Matrix was based by Reshma Shetty and Vivek Kamath. It represents widespread actors together with Abhishek Bachchan, Alia Bhatt, Dulquer Salmaan, Farhan Akhtar, Katrina Kaif, Madhuri Dixit Nene, Priyanka Chopra Jonas, Ram Charan, Shahid Kapoor, Varun Dhawan and Vicky Kaushal amongst others. The corporate additionally represents A-list administrators Rohit Shetty and Zoya Akhtar.
And in a latest enterprise into sports activities, the corporate has signed up Indian cricketer Ok.L. Rahul, who has captained the nationwide workforce.
The roster of expertise previously represented by Bling together with Vidya Balan, Radhika Madan, Twinkle Khanna, Dimple Kapadia in addition to administrators Konkona Sen Sharma, Sandeep Modi, Tahira Kashyap and Vasan Bala, will now be represented by Matrix.
Matrix manages movie, TV, streaming, endorsements, occasions, social and digital portfolios for his or her expertise. The corporate additionally partnerships with a few of India’s most profitable movie star personal labels together with Ed-a-Mamma, based by Alia Bhatt and now a three way partnership with Reliance Manufacturers, Kay Magnificence, based by Katrina Kaif as a three way partnership with Nykaa and Chopra Jonas’s hair-care model Anomaly.
All of the companions in Matrix are girls together with Dorita D’Souza (accomplice, authorized and compliance), Hiral Thakkar (accomplice, reside occasions, TV and casting), Kim Saldanha (accomplice, personal labels and personal fairness) and Shally Badlani (accomplice, creator platforms). The three incoming companions with the merger are additionally girls – Swati Iyer, Piya Sawhney and Shanti Sivaram. Swati Iyer will function CEO of the merged entity.
