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Ralph Lauren Partners With HBCUs To Honor Oak Bluffs

July 24, 2025
in Fashion
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by Jameelah Mullen

July 24, 2025

The gathering showcases trendy items branded with Morehouse and Spelman logos.

As a part of its partnership with Spelman and Morehouse, Polo Ralph Lauren has launched its Polo for Oak Bluffs assortment, a brand new limited-edition line devoted to the Oak Bluffs neighborhood, a predominantly Black neighborhood in Martha’s Winery, Massachusetts.

The neighborhood has been a summertime haven for prosperous Black households for over 100 years. 

The Spelman- and Morehouse-logoed garb options males’s, girls’s, and kids’s put on. It consists of baseball caps, knits, jackets, sweaters, and equipment that showcase the informal, stylish model of Oak Bluffs tradition at these famend HBCUs. Standout objects embody a maroon-and-white varsity jacket with Morehouse’s mascot, the Maroon Tiger, on the again. For Spelman, there’s an ivory and light-weight blue patchwork cardigan with the Spelman Jaguar on the entrance left pocket.

“This assortment is about greater than a captivating coastal city; it’s a narrative of the American dream. Oak Bluffs’ distinctive historical past, traditions, and sense of neighborhood deeply encourage me and converse to what we’re all trying to find—a spot the place you might be free to be your self, uncontrived, joyful, and actually at house,” Ralph Lauren, govt chairman and chief artistic officer of Ralph Lauren Company, stated in a press release.

The marketing campaign for the gathering, directed by Cole Brown and filmed by Nadine Ijewere and Azariah Bjørvig, options archival photos and tales from historians, Oak Bluffs residents, neighborhood historians, and HBCU alumni.

Moreover, a full-length documentary, A Portrait of the American Dream: Oak Bluffs, will premiere on YouTube on Thursday, July 24.  

Polo for Ralph Lauren first partnered with the outstanding HBCUs in 2022 to create the Polo Ralph Lauren Completely for Morehouse and Spelman Schools Assortment, aimed toward honoring the HBCU campus life-style. 

The Polo Ralph Lauren for Oak Bluffs assortment is obtainable for buy now on the Morehouse Faculty Follett campus bookstores, on the Ralph Lauren web site, and in choose retail shops.

RELATED CONTENT: ELEVATING YOUR EXCELLENCE: Tarana Burke Led Activism Towards Sexual Assault When It Wasn’t Socially Acceptable





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Tags: BluffsHBCUsHonorLaurenOakPartnersRalph
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