by BLACK ENTERPRISE Editors
June 11, 2025
The place is inflation hitting shoppers hardest? New information reveals which items and companies have seen the most important value hikes
It’s no secret that costs have elevated within the final decade, particularly for healthcare. As new financial insurance policies, equivalent to tariffs, take impact, we will count on client out-of-pocket prices to proceed fluctuating.
GoodRx Analysis has tracked how inflation impacts shoppers throughout varied price range classes, together with prescription medicines.
Key takeaways:
New information from GoodRx Analysis reveals that inflation is impacting shoppers throughout varied classes, together with meals, lease, and medical care. Whereas the price of prescription medicines has elevated by 39% since 2014, costs have risen much more for tobacco, meat, eggs, lease, and hospital companies.
Wages have elevated alongside client costs, however inflation for a lot of necessities, like housing and hospital companies, continues to outpace earnings development. In consequence, managing well being is changing into more and more unaffordable.
Prescription medicines have skilled the very best inflation in comparison with different medical items, equivalent to nonprescription medicines and medical gear. Nonetheless, costs have elevated extra quickly for medical companies, equivalent to inpatient and outpatient care, nursing properties, and dental care.
The chart under illustrates the cumulative value will increase throughout varied client classes since 2014, highlighting how healthcare-related bills examine to different important items and companies.

Observe that there are a number of alternative ways to measure prescription drug prices, together with sufferers’ out-of-pocket prices, producer checklist costs, common wholesale costs, money costs, insurance coverage copays, and extra. For instance, the Bureau of Labor Statistics calculates a client value index for a typical basket of pharmaceuticals, which has elevated by 30% since 2014. By comparability, checklist costs set by drug producers have elevated by 39% since 2014.
The patron classes hit hardest by inflation.
Client costs for a lot of classes have elevated considerably within the final decade. Since 2014, general costs for all items and companies have grown by 37%.
The next client classes have seen value will increase better than general inflation:
Eggs
Tobacco
Hire
Common hourly earnings
Meats, poultry, and fish
All meals objects
Pharmaceuticals
Whereas wages have risen over time, they haven’t stored tempo with the costs of many items and companies. Classes equivalent to tobacco and lease, specifically, proceed to outpace earnings development.
Prescription drug prices elevated quickly from 2014 to 2017. Since then, we’ve seen regular and common checklist value will increase of roughly 3% to 4% at the beginning of every 12 months. In consequence, prescription drug prices have risen by round 39% greater than they have been in 2014.
Right this moment, nevertheless, drug value inflation is not the quickest mover. Housing, meals, and even wages have now overtaken the tempo of prescription drug inflation. Nonetheless, throughout the normal class of medical items, prescription medicines stay among the many most prone to inflation.

The fastest-growing costs in healthcare
Rising client medical costs contribute considerably to inflation, making healthcare more and more unaffordable for a lot of.
A number of classes of healthcare costs are rising sooner than general inflation:
Veterinary companies
Inpatient hospital companies
Outpatient hospital companies
Nursing properties
Dental companies
Pharmaceuticals
Regardless of efforts to rein in affected person prices by way of insurance policies like hospital value transparency, hospital companies have been hit hardest by inflation. The price of nursing properties has additionally elevated quickly within the final decade. Increased costs for hospitals and nursing properties pose a major problem for the growing older U.S. inhabitants, with the share of individuals 65 years previous and above anticipated to extend by 47% over the following 25 years.
The price of veterinary take care of pets has additionally skyrocketed lately, with costs rising by 75% since 2014. Pet healthcare prices are largely unregulated, and lots of pet homeowners pay for veterinary care out of pocket.
Dental care prices have additionally elevated quickly lately, catching as much as different healthcare classes, equivalent to pharmaceuticals. Amongst medical items, value adjustments for pharmaceuticals prime the checklist, surpassing these for nonprescription medicine and medical provides.

What rising costs imply for shoppers
Healthcare inflation isn’t simply outpacing general inflation — it’s outpacing earnings. Meaning folks’s earnings are usually not rising as quick as the vast majority of their healthcare prices, together with hospital visits, pharmaceuticals, dental care, and nursing properties.
With healthcare prices rising sooner than incomes, healthcare is changing into more and more unaffordable for many individuals, even these with insurance coverage. The variety of people who find themselves “underinsured,” which incorporates folks with disproportionately excessive healthcare prices in comparison with their earnings, is prone to continue to grow if issues don’t change.
And with financial insurance policies below continued debate — from tax adjustments to import restrictions — it’s extra vital than ever to trace how these shifts might ripple by way of the healthcare system and on a regular basis budgets.
Methodology
We in contrast value change information from the Bureau of Labor Statistics’ Client Worth Index to adjustments in checklist costs measured by wholesale acquisition prices set by producers.
Based on the Bureau of Labor Statistics, “the Client Worth Index (CPI) is a measure of the typical change over time within the costs of client objects — items and companies that individuals purchase for day-to-day dwelling.” The CPI is estimated based mostly on a consultant pattern of client purchases throughout the US, however it’s not a complete measure of all value adjustments. The CPI additionally contains adjustments in gross sales tax and different taxes.
Sufferers don’t normally pay the checklist value of a drugs instantly on the pharmacy counter. Nonetheless, the checklist value can have lasting results on the general value of healthcare, influencing coinsurance and copayments, pharmacy reimbursements, and even insurance coverage premiums in the long run. Increased checklist costs finally result in greater out-of-pocket prices for sufferers.
We selected to trace adjustments in prescription drug prices by inspecting treatment checklist costs, capturing the total spectrum of medicines out there available on the market and distributed at neighborhood retail pharmacies. We use a nationally consultant pattern of prescription medicines from every quarter to estimate the drug combine throughout all neighborhood retail pharmacies for that interval. The drug combine is then used to calculate the typical checklist value change of all medicine.

This story was produced by GoodRx and reviewed and distributed by Stacker.
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