“Marriage ceremony Our Means” is TheGrio’s new marriage ceremony collection celebrating Black love and the journey down the aisle—sharing real-life planning insights, joyful traditions, and professional recommendation to assist {couples} stroll confidently into eternally on their large day.
MeMa Creations has a status for making brides really feel just like the star of the present.
The award-winning Brooklyn-based make-up artist has rapidly develop into a high-demand alternative for weddings and a particular favourite for brides of coloration.
“It feels superb to make ladies really feel like the most effective model of themselves,” Mema, whose actual identify is Melisa, advised theGrio. “Generally folks envision what they need, however they don’t know precisely easy methods to get there. And I really feel like I do a very good job of listening to my brides and assessing what they really need and creating that for them.”
Earlier than Melisa was recognized by her MUA (make-up artist) identify Mema Creations, she was a teenage lady fighting pimples.
“After I was an adolescent, I had like actually unhealthy pimples. So I began dabbling into make-up to type of give myself this flawless pores and skin end,” she remembers. “I simply fell in love with the artwork of making this flawless canvas.”
Mema’s brides have just a few signature options in frequent: their pores and skin is supremely easy, colours mix naturally with their face and physique, and their faces have true dimension that makes them seem like supermodels. Relatively than making a masks that adjustments brides’ faces solely, Mema enhances their pure magnificence with glamour and polish. She additionally goes the space documenting the method so brides have reminiscences (and social media content material) to put up from their marriage ceremony make-up classes.
In her twelve years as a make-up artist, Mema has gained a wealth of knowledge about how brides ought to choose their marriage ceremony MUAs and appears for such an necessary day.
These are her high ideas to assist a bride obtain the look of her desires.
E book Your Make-up Artist Early
Mema says that ready till the final minute to e-book a marriage make-up artist is like placing a high-priority activity on the backside of your planning record.
“As quickly as you choose your marriage ceremony gown, try to be reserving your make-up artist or as quickly you e-book your venue,” Mema tells theGrio. “As quickly as you safe your venue, try to be in search of your glam workforce. As a result of at that time, it’s a accomplished deal.”
Select a MUA Who Has Accomplished Brides Who Look Like You
Everybody can promise an excellent look, however the proof is at all times within the portfolio.
“Folks assume that each make-up artist ought to be capable of coloration match and that’s not at all times the case. Take a look at the make-up artist’s portfolio,” Mema advises. “Everyone now has an Instagram or a TikTok. I’d look by way of that individual’s web site, their Instagram and see should you see any brides that resemble you.”
Mema providers ladies of each pores and skin tone and ethnicity, and advises brides to make sure their artists don’t simply imply properly, however know the way to make sure foundations don’t look pasty or off-color on brides with melanin.
“When you’re a chocolate lady, does this artist do lots of chocolate brides? Are there chocolate brides on her portfolio? And if that’s the case, that’s a very good signal that, okay, properly, she matched this bride, lovely, then she’ll do the identical for me.”
Get a Bridal Make-up Trial
Whereas the fee or time could seem pointless, bridal make-up trials are a superb method to scale back errors or unintended outcomes in your precise marriage ceremony day, the place time is of the essence.
“A bridal trial is essential as a result of typically folks will include a Pinterest inspiration make-up board… It’s possible you’ll do the trial and also you’ll be like, ‘Oh, this appears good, however not precisely what I had in thoughts for my marriage ceremony day,’” Mema explains. “So it provides you time to mess around. It provides just a little tough draft earlier than your marriage ceremony day and it additionally lets you slim down what you need.”
Bridal trials additionally affirm that your artist can work inside the limitations of a set period of time.
“Bridal has a time requirement,” Mema notes. “Some make-up artists, they could do make-up in two hours. With bridal, you don’t have that kind of time.”
Converse Up (And Rapidly!) If You Don’t Like Your Make-up
Whereas it might be uncomfortable, Mema encourages brides to be clear all through their marriage ceremony planning journey, up till the very second you permit the makeip chair in your marriage ceremony day.
“You need to be clear,” Mema says. “You need to converse your thoughts. You even have to remember, that is your marriage ceremony day. You don’t wanna look again on the marriage day and it’s like, ‘I want I’d have advised her I didn’t like my hair or I didn’t like my make-up, you understand?’ You’ll be strolling down the aisle… It’s necessary to remain true to what you’re feeling.”
Take a look at Marriage ceremony Make-up Like an Funding
It’s been mentioned earlier than, however your marriage ceremony day simply may be your most photographed day ever. Marriage ceremony trade costs replicate that actuality and typically gives you sticker shock. However Mema encourages brides to not reduce prices in areas for themselves whereas spending on everybody else’s enjoyment.
“They’ve to have a look at it as an funding,” Mema says. “Subsequent to your gown, the subsequent factor is your hair and your make-up. If all these threes are usually not aligned, the look falls flat.”
Mema notes that make-up high quality and merchandise additionally play a job in making a flawless look, so except you’re a make-up girly who already has these readily available, brides are paying for the make-up inventory of the MUA and her know-how.

“With marriage ceremony make-up, there must be longevity… that make-up will final all day to the subsequent day,” Mema explains.
A few of her favourite merchandise embody NARS Pure Radiant Longwear, which is a go-to for Mema brides, together with the hand held fan, blotting sheets, and lip gloss she provides to shoppers for the large day.
The time she spends with brides is Mema’s largest pleasure and it’s additionally what they pay for when reserving her or one other make-up artist with full-day help.
“Generally you’re with the bride for the entire day. So that you’re paying that individual for his or her time as a result of they might be servicing different shoppers. So so much goes into the fee, the time of that artist and also you’re enjoying them for his or her present, their craft and to make you look flawless for the entire day.”
A Dream Profession, Constructed With Love & Intention
Trying again, Mema says the time and coronary heart she places into working with brides and their marriage ceremony events has been transformational for her personal life. Entrepreneurship as a Black girl within the marriage ceremony trade has translated to each monetary empowerment and objective.
“I’m grateful,” Mema explains. “It feels good to be chosen and to have the ability to give folks the imaginative and prescient that they dreamt of. I’m simply so related to all of my brides. I’m there for the newborn showers, the second child, the primary child, like we develop a relationship from that time on.”
Having been a bride herself, Mema takes satisfaction in serving ladies and seeing them off to a brand new chapter of their lives, feeling extra lovely than ever.
“I don’t get up day by day feeling like, ‘Oh, I gotta do that marriage ceremony.’ It’s like, ‘Sure, one other marriage ceremony! What are we gonna create right now? You already know, the place will the day take me? I simply love being part of everybody’s fairy story.”