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Martha Reeves’ Hollywood Star: A Crowdfunding Win

March 28, 2024
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Martha Reeves (and Mickey Stevenson, Smokey Robinson, Barry Gordy Jr., and Stevie Marvel) – Hollywood Star Ceremony – screenshot

*Wednesday (03-27-24) marked a long-awaited second of recognition for Motown luminary Martha Reeves, lead vocalist of the beloved ensemble Martha and the Vandellas, as she was bestowed with the two,776th star on the enduring Hollywood Stroll of Fame.

Reeves, 82, is famend for chart-toppers equivalent to “Dancing within the Road,” “Nowhere to Run,” and “(Love is Like a) Heatwave,” stood among the many titans of Motown historical past as she obtained her well-deserved honor. Motown’s visionary, Berry Gordy, graced the ceremony alongside luminaries like Stevie Marvel and Smokey Robinson, joined by William “Mickey” Stevenson, the person who first acknowledged Reeves’ expertise by hiring her as a secretary within the label’s early days.

Reflecting on the profound impression of music in dismantling segregation, Reeves shared a poignant reminiscence from a Southern efficiency, the place their shared rhythms introduced collectively audiences regardless of race, transcending the boundaries that when divided them.

“We go on stage and unsegregated the audiences, when all people acquired up and did The Monkey,” she recounted of 1 efficiency within the South throughout that period.

“They took down the barrier that separated the Whites from the Blacks.”

Martha Reeves - Hollywood Star Ceremony - screenshot
Martha Reeves – Hollywood Star Ceremony – screenshot

Positioned on Hollywood Boulevard close to La Brea Avenue, Reeves’ star finds itself in esteemed firm, nestled amidst the celestial constellation of Motown legends together with The Supremes, The Temptations, and The Miracles.

In a associated growth, the method of achieving a star on the Hollywood Stroll of Fame got here to mild. In accordance with Stereogum, artists or their estates looking for this prestigious accolade should bear the monetary value, amounting to $75,000, offered their utility is accredited for a everlasting place on the famend vacationer attraction.

In Reeves’ case, a crowdfunding marketing campaign turned the avenue by which her followers rallied to make sure her rightful place among the many stars, with the required funds secured with the help of her new administration group.

Expressing heartfelt gratitude, Reeves took to social media to increase her appreciation to all who contributed to her journey, emphasizing the importance of their collective efforts in realizing this milestone second.

“I wish to thank everybody who donated and helped unfold the phrase,” she wrote in a social media submit. “It has meant a lot.”

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