Ice Spice Flaunts ‘Fab’ Style In H&M’s New Campaign

Ice Spice will not be the mega star she was just some years in the past, however the girl remains to be doing her factor. The Bronx rapper is a part of H&M’s new marketing campaign celebrating native New Yorkers. (Eat your hearts out, transplants!)

In keeping with Selection, Ice Spice might be becoming a member of the likes of actor John Turturro, fashions Paloma Elsesser and Kai Schreiber, and content material creator Kareem Rahma in H&M’s new marketing campaign geared toward New Yorkers who have been born and raised within the metropolis that by no means sleeps.

H&M’s new sequence additionally goals to spotlight varied cities and their particular person style influences and energies. Ice Spice and firm might be featured in H&M’s New York installment, and fact be advised, we’re not mad at it one bit.

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The “Munch” rapper appears joyful to be part of the brand new marketing campaign and has no downside celebrating her “NUEVAYoL” heritage for all to see. “Among the finest issues about New York is the fashion. You get impressed day by day by the distinctive characters you see out and about. Little question my fashion—and the best way I specific myself—has been formed by town,” stated Ice Spice in a press assertion.

Per Selection:

The marketing campaign imagery highlights a broad vary of wardrobe staples and assertion items accessible now on H&M’s web site. Ice Spice seems in an outsized printed mesh T-shirt paired with barrel common waist denims, whereas Turturro is styled in a denim trucker jacket layered underneath a sweeping atelier coat. Vogue fixture Lynn Yaeger brings her signature maximalism to a balloon midi skirt teamed with a denim trucker jacket and Mary Jane flats, and Paloma Elsesser fashions pared-back fundamentals together with fitted tees and barrel denims.

We’re really wanting ahead to seeing who H&M recruits for his or her metropolis sequence because the marketing campaign expands exterior of New York.

Take a look at Ice Spice and firm repping for NYC under, and tell us your ideas about H&M’s new marketing campaign within the feedback part.