EBONY and Mass Attraction have fun 50 years of hip-hop with a particular commemorative print situation that includes the tradition’s main disruptors. In a whirlwind three-city photoshoot, we tapped rap icons 50 Cent, Busta Rhymes, Lil’ Kim, Rick Ross and Swizz Beatz.
Get Wealthy or Die Tryin’ made him well-known, however 50 Cent’s preternatural instincts and adaptive nature have made him a rarity: one of many tradition’s steady success tales. As soon as thought of rap’s high villain throughout the days of selling his explosive 2003 debut, at 47, he’s now a consummate skilled. It’s all in line with Curtis Jackson III’s drive to attain a loftier ambition nobody may have predicted: turning into the TV trade’s greatest mogul.
“It feels actually nice to be on the duvet of EBONY journal. It could have been ten occasions higher if my grandmother had been right here to see it.”
-50 Cent
On a crisp spring day, a Brooklyn studio is bustling with round 30 folks, all right here for the star at its heart. 50 Cent stays booked and busy. The truth is, he took a quick break from filming a forthcoming mission and flew in for the day to make this shoot occur. “It feels actually nice to be on the duvet of EBONY journal,” he shares. “It could have been ten occasions higher if my grandmother had been right here to see it.” This was a profession spotlight that he couldn’t miss.
In a gritty alleyway, 50 strikes by way of tailor-made seems to be styled by Rachel Johnson with ease, a course of captured by Keith Main’s lens. Draped in elegant fall suiting and luxe equipment, 50 cuts a imply silhouette. As he celebrates the twentieth anniversary of his explosive debut with a history-making tour, the rap veteran has completed extra than simply get wealthy—he is reinvented himself.
In his EBONY cowl story, author A.R. Shaw talks with the mogul about what it means to evolve. Try the behind-the-scenes motion on this unique video and click on right here for the total digital cowl expertise.
The Hip-Hop 50 commemorative print situation is on sale from September 19, 2023 to December 19, 2023. Get your copy at magazines.com, Barnes & Noble, Walmart, Walgreens, Goal, Publix, Safeway, Kroger, Books A Million, and extra, plus choose retailers in London and South Africa.






















