Prairie View A&M College has named Dr. Mathew Knowles because the inaugural Govt-in-Residence for its newly launched Presidential Govt-in-Residence Program, a daring initiative aimed toward connecting college students and college with international leaders throughout disciplines.
Knowles—an entrepreneur, branding knowledgeable, and the visionary behind the careers of Beyoncé, Future’s Youngster, and Solange—will serve within the function throughout the 2025–2026 tutorial 12 months. This system, introduced by the president’s workplace, is designed to bridge the hole between tutorial studying and real-world management.
“There is a chance for us all to encourage the subsequent era to take their financial prosperity into their very own arms,” Knowles mentioned in an announcement shared on social media. “Entrepreneurship can change their lives and their households’ lives for generations.”
Starting in Fall 2025, the residency will embrace 4 high-impact grasp courses—two every semester—designed to organize college students for the quick—altering landscapes of enterprise, branding and media. The programs are supplied in partnership with PVAMU’s Middle for Innovation and Entrepreneurship and the Division of Languages and Communication.
Among the many choices:
From Solopreneur to Entrepreneur: Clarifying Myths, Embracing Mindset and Constructing a Lifetime of Significant Work
Strategic Visibility: Model, Enterprise and the Energy of the Narrative
By way of these classes, college students will discover launching purpose-driven ventures, growing strategic communication campaigns and shaping their skilled narratives.
“That is about extra than simply visitor lectures,” mentioned a college spokesperson. “It’s an intentional technique to put our college students in direct dialog with transformative leaders—individuals who’ve constructed empires, redefined tradition and perceive the duty of utilizing your platform for good.”
Along with student-focused programming, Knowles will lead two school growth classes aimed toward cultivating entrepreneurial considering, storytelling frameworks and model technique integration into course curricula.
With greater than $100 million in enterprise exits and acquisitions, Knowles has additionally led main branding campaigns for international giants like Pepsi, L’Oréal and Samsung. He’s a LinkedIn High Voice, a Grasp of Affect Award recipient from the Nationwide Audio system Affiliation and a Marquis Who’s Who honoree.
PVAMU officers mentioned the brand new program aligns with the college’s strategic imaginative and prescient to embed world-class experience into the coed expertise and reimagine how tutorial establishments put together future leaders.
“Dr. Knowles’ appointment is just not solely prestigious—it’s purposeful,” mentioned the spokesperson. “It alerts our dedication to innovation, excellence and to getting ready our college students to guide with readability, creativity, and confidence.”
For extra updates on the Govt-in-Residence Program, go to pvamu.edu.
