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Black Fitness Coach With 5.2M Followers Fights Back in Trademark Dispute

March 16, 2025
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Nationwide — NDO Nation, LLC (NDO Nation) and its founder, Robert Wilmote (AKA NDO Champ), are preventing again in opposition to what they imagine to be an unjust and damaging authorized assault by NDO Holdings, LLC (NDO Holdings) and its Founder, Jonathan Manning Sumner, within the Southern District of Florida’s District Courtroom, underneath Case No. 1:2024cv22341. The dispute facilities round using the trademark “NDO” and the well-known phrase “No Days Off,” a standard motivational mantra used traditionally inside the health business. NDO Nation contends that NDO Holdings and Sumner, are intentionally trying to undermine its established model and status by way of deceptive trademark claims.

NDO Nation, led by Wilmote — popularly often known as “NDO Champ” — has been a beacon of motivation and group empowerment since 2012. Wilmote is a revered health coach, bodybuilder, motivational speaker, and topic of the Emmy Award-winning quick movie about his life, Grind: The Robert Wilmote Story. He has amassed hundreds of thousands of followers throughout social media platforms underneath the “NDO Champ” and “NDO Nation” manufacturers, in addition to establishing the NDO Nation Basis, that gives empowerment, mentorship, and steerage to at-risk youth. These manufacturers signify a way of life and group devoted to onerous work, self-discipline, constructive affect, and the facility of transformation.

“We’re preventing not only for our model however for our group and the legacy we now have constructed over the previous decade. NDO Nation is about empowering folks [and youth] to be their finest selves, and nobody can trademark that spirit,” mentioned Wilmote. “And me, as NDO Champ, I’ve tried to reside that spirit in health and in life and in serving to the youth.”

Since 2012, Wilmote has impressed hundreds of thousands by way of his journey from adversity to success. His story, chronicled within the 11-time award-winning quick movie Grind: The Robert Wilmote Story, showcases his dedication to uplifting youth and spreading a message of resilience and perseverance. With over 2.88 million subscribers on YouTube and hundreds of thousands of followers on Instagram, Fb, and TikTok mixed, Wilmote’s affect extends far past the health business.

The authorized battle started in June of 2024, when NDO Holdings LLC, an organization shaped in December 2021—almost a decade after Wilmote started utilizing the “NDO” title and “No Days Off” mantra—filed a lawsuit alleging trademark infringement of their “No Days Off” trademark. Nonetheless, NDO Nation argues that NDO Holdings’ claims are baseless, because the time period “No Days Off” is well known within the health business as a generic motivational phrase, not as a model identifier. As an alternative, NDO Nation says that NDO Holdings is attempting to capitalize on the celebrity of NDO Champ by releasing a water model, NDO H2O, regardless of being on authorized discover of NDO Nation’s plans to launch an vitality drink and complement line.

Presently, NDO Holdings, led by Manning Sumner, proprietor of Legacy Match Gyms in South Florida, is accused by NDO Nation of:

Allegedly exploiting the recognition and goodwill of NDO Nation and Wilmote by way of falsely claiming rights to the “NDO” and “No Days Off” phrases;
Intentionally selecting the title NDO H2O for his or her canned water to mislead customers to imagine their merchandise are affiliated with Wilmote and the NDO Nation model. Upon data and perception, NDO Holdings, or these appearing carefully thereto, have reached out to Wilmote’s enterprise contacts and three way partnership companions, to try to capitalize on the NDO Champ/NDO Nation fame by naming merchandise just like Wilmote’s model (like their NDO H2O water—which is the unique sponsored water of the NBA’s Miami Warmth and the Kaseya Heart; NDO-brand dietary supplements; and extra), for their very own achieve, and to seemingly create a false affiliation between NDO Holdings and NDO Nation.

NDO Nation and Robert Wilmote are assured of their authorized place and stay dedicated to defending the model, group, and mission. Wilmote is looking on his international supporters to face by his aspect on this combat for fact and justice.

Followers are inspired to buy official NDO Nation merchandise at www.ndonation.com to proudly signify the motion and help Robert Wilmote’s combat in opposition to injustice and makes an attempt to strip him of the model he spent 12 years constructing. Each buy helps NDO Nation proceed its mission of empowerment and group constructing.

Moreover, the general public can stand with Robert Wilmote and NDO Nation by posting on social media utilizing the hashtags #StandWithNDOChamp and #NDONationStrong. Share your story of perseverance, showcase your NDO merch, and let the world know that the spirit of “No Days Off” belongs to the folks—to not an organization.

About NDO Nation

NDO Nation LLC, based by Robert Wilmote, and his spouse Winell Wilmote, is greater than only a health model; it’s a motion of empowerment and perseverance. By means of motivational talking, health teaching, and group outreach, NDO Nation has impacted lives worldwide, selling the philosophy of onerous work, self-discipline, and no excuses.

For press inquiries, contact Leah Frazier, Suppose Three Media, at 469-428-7498 or Leah@ThinkThreeMedia.com



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Tags: 5.2MBlackCoachDisputefightsFitnessfollowersTrademark
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