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Banijay Americas Taps Santiago Zapata

August 17, 2025
in Black Media
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Banijay Americas’ A Fábrica Mexico & U.S. Hispanic has tapped award-winning producer, author, exec Santiago Zapata for the place of Scripted VP. The brand new label, a partnership shaped between Endemol Shine Boomdog and Brazil’s A Fábrica  was based in January in a bid to deal with producing extra scripted content material for the Mexican, Latin American and U.S. Hispanic markets.

Zapata, who will oversee all scripted improvement and manufacturing for the Mexico Metropolis-based label, joins from Ntertain Studios/Neon16, based by former Sony Music Leisure CEO Tommy Mottola and Lex Borrero, the place he led the movie & TV division out of Miami.

At Ntertain Studios/Neon16, he developed a slate of movies, unique sequence, documentaries and model alliances for the U.S. and Latin American markets. These included collaborations with such luminaries as Will Smith, Thalia and Large Sean.

He not too long ago served as showrunner on the Disney+ sequence “Los Montaner” for 2 seasons, wrote and government produced Netflix’s “La Firma” and Paramount+’s “Thalia’s Mixtape,” and is at present directing and producing a characteristic documentary on Mottola, the legendary music producer who signed and promoted such main abilities as Mariah Carey, Shakira, Jennifer Lopez, Celine Dion and Michael Jackson, amongst others.

“Santiago is a storyteller at coronary heart and brings deep inventive expertise as an government, together with a forward-thinking enthusiasm as a producer,” mentioned Luiz Noronha, president of A Fábrica Mexico & U.S. Hispanic. “He’s actually a breath of recent air, with a robust basis in each scripted and talent-driven tasks. His collaborative spirit and instinctive understanding of shopper wants will maintain us intently aligned with our companions and the tales they need to inform the world.”

Zapata, who was born in Colombia, takes over the obligations of Jerry Rodriguez who has not too long ago ankled. As a author and producer, his most notable credit embody “The Boy” (2015), with Elijah Wooden’s SpectreVision, “Metropolis of Useless Males” (2016), distributed by Gravitas Ventures and “Monos” (2019), shortlisted for the 2020 Academy Awards and Goya-nominated. 

“I’m very grateful for this chance to affix A Fábrica at such an thrilling second. Not just for what it represents for my profession, but in addition on a private stage, because it permits me to develop alongside a crew I actually admire for his or her expertise, expertise and above all, their integrity,” mentioned Zapata, including: “I’m extremely enthusiastic about this new chapter, particularly for the problem of taking my work to the following stage: trusting my instincts and creating tales that genuinely resonate with audiences.”

Zapata’s appointment comes on the heels of reports final month about EndemolShine Boomdog, led by CEO Alejandro Rincón who oversees the brand new label, and Banijay Leisure who collectively struck a brand new cope with author and producer Leonardo Padrón to launch Leonardo Padrón Productions.

The brand new enterprise will deal with premium content material and associate with A Fábrica Mexico & U.S. Hispanic to ship a slate of tasks outlined by distinctive storytelling. A number of Spanish-language scripted drama sequence are already in improvement for audiences throughout the U.S., Mexico and Latin America, with the primary titles anticipated to debut later this 12 months.



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