by BLACK ENTERPRISE Editors
December 1, 2025
A brand new survey from Tyson Meals finds Gen Z Individuals are redefining the normal vacation unfold.
Transfer over, turkey: Individuals embrace new vacation centerpieces
The turkey has been the centerpiece of American vacation meals for generations. Whether or not it’s roasted within the oven or deep fried within the driveway, the turkey has been featured at vacation tables throughout the nation for greater than a century.
However this season, the turkey could also be shedding floor. A brand new survey from Tyson Meals finds Gen Z Individuals are redefining the normal vacation unfold.
Tyson Meals Vacation Survey
In line with the Tyson Meals Vacation Survey, a web based survey of 1,002 nationally consultant Individuals, fielded by Savanta on behalf of Tyson Meals from Oct. 7-12, 2025, many, particularly Gen Z, are rethinking what defines a festive meal.
Survey findings embrace:
Greater than half (54%) of Gen Z Individuals would favor a protein aside from turkey as their major supply of protein.
When requested which (if any) of the next proteins they’d relatively have than turkey throughout a vacation meal, Gen Z respondents stated:
rooster (59%)
pork/ham (49%)
steak/beef (49%)
fish/seafood (23%)
plant-based protein (8%)
solely 12% stated “None, it needs to be turkey.”
Solely 12% of Gen Z chosen turkey as their most well-liked protein.

Attitudes about turkey are extremely generational
Gen Z and Millennials are much less excited about consuming turkey than older generations, in response to the Tyson Meals Vacation Survey. The survey discovered that there are obvious generational variations in attitudes in regards to the vacation traditional:
“I would favor a special protein than turkey” – 41% of complete respondents agreed, in contrast with 54% of Gen Z and 50% of Millennials.
“Turkey shouldn’t be well worth the time it takes to cook dinner” – 28% of complete respondents agreed, in contrast with 37% of Gen Z and 34% of Millennials.
“Turkey is the worst a part of a vacation meal” – 20% of complete respondents agreed, in contrast with 24% of Gen Z and 27% of Millennials.
Whereas there’s a clear generational hole in attitudes in regards to the conventional vacation turkey, the edges are a special story.

Vacation favorites: what Individuals actually need on the desk
Whereas almost 80% of Individuals really feel “turkey is usually for custom,” there’s one fixed that endures: Individuals love their potatoes. In truth, the Tyson Meals Vacation Survey discovered {that a} whopping 94% of Individuals like or love mashed potatoes. Seventy-three p.c of respondents additionally like or love candy potatoes.
Different conventional sides that Individuals of all generations wish to see on their vacation desk embrace inexperienced beans (84%) and stuffing (84%).

Hidden vacation stressors
Stress comes with the territory when internet hosting a big vacation gathering. Along with the cleansing and coordination concerned in internet hosting, respondents of the Tyson Meals Vacation Survey cited price as one of many main causes of stress this vacation season.
Due to that, 54% of Individuals say they’ll be searching for methods to avoid wasting this vacation season. Practically half of Individuals (46%) say a complete turkey is an excessive amount of meals, and that quantity jumps to 67% amongst these making an attempt to save cash by selecting a cheaper principal protein.
Finances-friendly protein choices like roast rooster, baked ham and/or pork tenderloin are festive choices to contemplate when price and extra meals add to vacation stress. For younger company, it’s at all times a good suggestion to have pasta and rooster nuggets on the vacation menu, too.
A vacation desk for everybody
The fashionable vacation meal is turning into as numerous because the households gathered round it. Whereas the normal turkey will at all times have its place through the vacation season, many are embracing selection. From glazed hams and roasted rooster to beef, seafood, and plant-based choices, there isn’t any scarcity of selections.
Regardless of the protein centerpiece, coming along with family members and sharing a meal is what makes the vacation season particular for everybody on the desk.
This story was produced by Tyson Meals and reviewed and distributed by Stacker.
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