by Cedric ‘BIG CED’ Thornton
October 17, 2025
The drink is scheduled to launch Oct. 20
NBA Corridor of Famer Allen Iverson has teamed up with fellow former NBA participant Al Harrington and his firm, Viola, to launch a craft THC soda, IVERSON, with Horticulture Co., a plant-based wellness firm.
The product, which is scheduled to launch Oct. 20, will mix premium THC (Tetrahydrocannabinol, which is present in hashish) with pure fruit flavors.
“It’s time to Drink Completely different! My new craft soda is on the best way. @viola @drinktempters“
“Allen and Viola have all the time been about breaking obstacles and main tradition,” mentioned Al Harrington, CEO and Founding father of Viola, in an announcement. “Partnering with Horticulture Co. permits us to take that very same mission nationwide — making a product that brings wellness and group collectively in a brand new method.”
IVERSON is a plant-infused various to alcohol that may have the calming impact that comes with hashish. Three flavors will debut with the launch of the choice drink, which matches the traits attributed to the previous Philadelphia 76ers legend.
Bubba Chuck Berry – a daring, fruity mix impressed by Iverson’s nickname and signature power.
Cran-Apple Crossover – a crisp, refreshing fusion that pays homage to his unforgettable strikes on and off the courtroom.
96 Nectarine – a clean, golden taste celebrating the 12 months he entered the league and adjusted basketball tradition ceaselessly.
The THC beverage will probably be accessible starting Oct. 20 at Specs, Whole Wine, and all through choose Circle Ok areas nationwide. IVERSON can be bought on-line at drinkviola.com.
The product launch comes after the previous NBA guard introduced to the world that he has been sober for six months. He revealed that tidbit throughout a current interview with CBS Mornings‘ Maurice DuBois.
“Whenever you get drunk, you’re not the way you normally are,” he informed DuBois. “The increasingly more I see it on different individuals, the increasingly more it makes me pleased concerning the choice. And the increasingly more I see how the individuals round me recognize it, I adore it.”
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