The AFRO is rolling out its newest digital media innovation, the Digital Billboard Community (DBN). With tv screens featured throughout 10 host websites within the Randallstown and Owings Mills space, the DBN is the primary effort of its variety within the state of Maryland.
Onsite screens will characteristic unique content material from AFRO applications, together with AFRO social, and clips from reveals like The Rooster Boxx, AFRO Information at Midday(ish), AFRO Cooking Stay, and extra.
Digital Billboard Community host website areas embrace:
Chizel It Health
Rock the Spectrum Children Fitness center
Wylie Funeral House
Elite Import Auto
Ms. Woman’s Bakery and Cafe
Hue Cafe & Apothecary
Don Tigre Mexican Restaurant
Barberbred
Pikes Diner & Crabs
Max &Co. Salon Hair Loss Heart
“We selected to pilot check the thought to deliver our information content material supported by promoting to the communities we serve through digital screens,” mentioned Dana Peck, director of digital options for the AFRO. “Our Digital Billboard Community (DBN) launched within the Randallstown and Owings Mills space since we have now a big quantity of subscribers within the space and there’s a giant focus of our goal market.”
The DBN launch will allow host companies to broaden their attain via the AFRO’s viewers community.
“This innovation is a celebration of Black enterprise excellence, and the alternatives we are able to create after we champion each other,” mentioned Dr. Frances “Toni” Draper, CEO and writer of The AFRO. “As a multi-generation Black-owned household enterprise, the AFRO has been a powerful supporter of our fellow companies and entrepreneurs. We try to champion our neighborhood’s companies, and supply them entry to useful information that meets audiences the place they’re, with out paywall boundaries.”
To study extra concerning the AFRO, go to: https://afro.com
Concerning the AFRO
The AFRO is the oldest Black-owned enterprise in D.C., Maryland and Virginia, and the third-oldest in america. For over 130 years, the AFRO has provided a platform for pictures and tales that advance the Black neighborhood, fulfilling the imaginative and prescient of John H. Murphy Sr., a previously enslaved man who based the publication along with his spouse, Martha Howard Murphy. As we speak, via the management of Murphy’s great-granddaughter, Dr. Frances “Toni” Draper, the AFRO stays the Black Media Authority, offering readers with excellent news concerning the Black neighborhood not in any other case discovered.
Media Contact
Nick JonesAbel Communications for the AFROnick@abelcommunications.com
