Danie Wilks of Danified Co. gives 3 tips to aspiring hair professionals

Danie Wilks is the CEO and founding father of Danified Co. which focuses on promoting and putting in texturized hair extensions that resemble a silk press with a lot of physique. After a mess of followers reached out to her looking for mentorship, Wilks is acquiring a license in cosmetology, barbering, styling, and nail care from the Empire Magnificence College in Kennesaw. She talked about she has about 9 weeks left in this system.

Wilks shared three suggestions that aspiring hair entrepreneurs ought to undertake.

What made you need to grow to be a hair educator?

For a very long time, I used to be a type of that [would] all the time give free recommendation. I do have a disciplined work ethic. I’ve all the time been like that. Even after I wasn’t doing hair and after I thought I didn’t need to do hair anymore. I went to varsity, I received a level, and labored in my area; I didn’t all the time really feel a necessity in that area. Individuals would simply ask me for recommendation or say one thing and I’d simply go, “Okay, simply do that.” Then after being within the business for thus lengthy and with social media changing into so distinguished,  I used to be getting an increasing number of [direct messages] and I’m simply doing my common stuff, I’m not selling courses or schooling. I’m simply working in my area.

As everyone knows, persons are watching and I’d get [direct messages] and emails [that said], “Properly, I do know you don’t know me, however I take pleasure in your content material, in your social media web page, or I take pleasure in your web site. Do you mentor?” I’m like, me [as a]mentor? Not likely. Despite the fact that I needed to be an educator in that area, I let my fears and nervousness maintain me again. Till lastly, in the future I used to be like, “It’s simply going to be no matter it’s going to be. I’m going to place my foot on the market and see the place the wind blows.” Then it took me three years to enroll within the precise program. I stored saying, “I might have [already] completed this.” So, right here we’re.

What recommendation do you have got for aspiring entrepreneurs within the hair and wonder business?

I’d say, stand in your fact. What I imply is no matter you need to do, simply do it. It’s okay to be impressed by social media or by different counterparts, however it’s essential to stand in your fact with no matter that’s. If the lane seems to be scarce, and you continue to need to go down it, that may be your mark on the planet, so don’t be afraid to try this. With standing in your fact, you must be in line with what you’re doing, it doesn’t occur in a single day. Then it’s like everyone is making an attempt to go viral, and everyone seems to be making an attempt to be seen, and I get that half, however viral doesn’t do something until you have got a plan. Having a plan of motion, being constant, standing in your fact as no matter your model is, [what] your area of interest is, that’s what’s going to hold you far.