“Playboy” is making a comeback. This week, Playboy Enterprises introduced Lori Harvey as the duvet star of the extremely anticipated return of “Playboy” journal. Earlier than it discontinued printing bodily copies of the journal in 2020 as a result of coronavirus, “Playboy” held a 66-year-old legacy that outlined an period.
“For practically seven a long time, ‘Playboy’ wasn’t only a journal—it was a motion,” mentioned Mike Man, Editor in Chief of “Playboy” Journal, in a press launch. “This concern celebrates our wealthy historical past whereas embracing a daring new imaginative and prescient for the longer term, mixing nostalgia with innovation to encourage a brand new era of readers.”
Although “Playboy” has maintained a digital presence all through the years, final August the model introduced the return of its print journal and the relaunch of the Playmate franchise. In accordance with “Playboy,” the brand new journal will characteristic “every thing that made the publication iconic: unforgettable pictures, famend options such because the ‘Playboy’ Interview and ‘Playboy’ Advisor, movie star pictorials, and the Playmate Centerfold, which has been a central part of ‘Playboy’ since its inception.”
“’Playboy’ is the quintessential iconic model, and it has all the time been greater than {a magazine} – it’s the authentic creator enterprise that has launched lots of of careers over the previous seventy years,” Ben Kohn, Chief Government Officer of PLBY Group, defined. “Our mission is to return ‘Playboy’ to prominence…The choice to reintroduce ‘Playboy’ journal displays the Firm’s dedication to adapting to the evolving media panorama whereas preserving the model’s wealthy heritage, together with the high-quality journalism, compelling storytelling, and provocative content material that has outlined ‘Playboy’ for many years.”
Whereas followers on social media drool over Lori Harvey’s sultry ‘Playboy’ teaser, the model says the brand new concern won’t solely characteristic Harvey’s magnificence but in addition an unique interview by which she reportedly “opens up about her private journey, profession, and what it means to be a contemporary icon together with an expansive photograph shoot offering a lovely take a look at the rising star.”
Now out there for pre-order, ‘Playboy’s’ long-awaited return to print shall be on Barnes & Noble newsstands nationwide on February 10, 2025.
