Nationwide — In a music class the place “road cred” has usually preceded success, Brooklyn native Kershey is remixing the principles by introducing “Ivy League cred” into the combo. The singer, rapper, and songwriter is mixing her artistry and mind to carve out a singular area in hip-hop and R&B, difficult conventional expectations within the trade.
Kershey has already made waves on the native New York Metropolis music scene, opening for rap icon Trina in Brooklyn and incomes accolades at distinguished showcases like Scorching 97 journalist Loreal Luchi’s all-female occasion and Main Stage’s “Ladies on the Rise” at SOB’s. As she works on her extremely anticipated debut EP, she continues to captivate audiences along with her commanding stage presence and catchy lyrics.
“My music tells the story of balancing two worlds—Brooklyn and the Ivy League,” Kershey shares. “It’s about celebrating the place I’ve been and the place I’m going, and provoking others to push previous the boundaries society locations on them.”
As a graduate of NYU and a present graduate pupil at Columbia College, she makes use of her training as a platform for advocacy. “Hip hop has at all times been a voice for the unvoiced,” she says. “I need to amplify that message—on stage and off.” She is partnering with organizations like Seeds to Flowers in East New York, to achieve out to and uplift youth and households.
Her ardour for empowerment extends into entrepreneurship. Kershey launched Kaché Magnificence in 2015, a model endorsed by influencers and celebrities like shoe designer Jessica Wealthy. She later based Kaché Inventive Group, an company specializing in high-end branding and internet design. Even in the course of the pandemic, she collaborated along with her mom, Andrea Alexander, to create Categorical White Smiles, a fast and inexpensive teeth-whitening possibility.
However music stays her deepest ardour. Her debut EP guarantees a dynamic mixture of tracks. “Some songs will make you dance, whereas others encourage deeper reflection,” she says. Kershey’s sound is a mirrored image of her journey, fusing the uncooked authenticity of her Brooklyn upbringing with the mental depth of her Ivy League training. She’s proving that success in city music is about greater than the place you’re from—it’s about what you signify.
Together with her music, advocacy, and entrepreneurial spirit, Kershey is setting a brand new commonplace for what it means to thrive as an artist.
For media inquiries, interviews, or extra details about her upcoming releases and ventures, please contact kersheybookings@gmail.com
Additionally, you’ll want to observe her on social media:• Instagram: @IAmKershey• Fb: @IAmKershey• Hear on Spotify: Kershey on Spotify
AboutKershey, born Kershema McLawrence, is a Brooklyn-born R&B and hip-hop artist, songwriter, and entrepreneur. An NYU alumni and present Columbia College graduate pupil, she is devoted to inspiring youth and households from deprived backgrounds. By way of her music, mentorship, and enterprise ventures, she is redefining success and empowering others to do the identical.
For press inquiries, contact Kaché Inventive Group at information@kachecreativegroup.com or 929-265-2959.
