The 66th annual Grammy Awards took a quick automobile in the direction of scores success on Sunday, bringing in a median 16.9 million viewers with a present that featured a number of high-profile performances and surprises.
This marks a 34% enchancment from final yr’s present, which reached 12.4 million viewers on common, and the most-watched Grammys ceremony since 2020. (These numbers are calculated from each Nielsen’s measurement of linear views on CBS and Paramount World’s personal information relating to streams on Paramount+, CBS.com and the CBS app.)
Moreover, Paramount+ noticed its highest Grammys viewership ever with 173% extra streams than in 2023.
With 18.3 million viewers, the most-watched quarter-hour of the present started at 9:45 p.m., throughout which Stevie Marvel, Annie Lennox, Jon Batiste and Fantasia Barrino led the In Memoriam phase.
Different highlights of Sunday’s present included Tracy Chapman’s first public look in years, joined by Luke Combs to sing her hit tune “Quick Automobile”; Joni Mitchell’s first-ever efficiency on the Grammys; Celine Dion shocking the gang by presenting the album of the yr award over a yr after revealing her Stiff Individual Syndrome analysis; and Taylor Swift asserting her upcoming album “The Tortured Poets Division.”
Trevor Noah hosted the Grammys for the fourth yr in a row. Fulwell 73 produced the present for the Recording Academy. Ben Winston served as govt producer alongside Raj Kapoor and Jesse Collins.
NBCUniversal additionally scored some wins on Sunday: “E! Grammys Stay From the Pink Carpet” had its greatest telecast since 2020 with 1.5 million viewers, its greatest telecast in 4 years. Pre-show “E! Countdown to the Pink Carpet” and post-show “E! After Celebration” hit their highest audiences in 4 years as effectively.
