*Amber Jones has spent practically a decade constructing a repute as considered one of Birmingham’s most related energy gamers. Because the CFO and self-described “enterprise soulmate” of Canvas Magnificence founder Stormi Steele, Jones now brings her world earlier than cameras on OWN’s latest franchise, “Belle Collective: Birmingham.” The present marks the first-ever spin-off of the beloved “Belle Collective” universe, and Jones says her motive for signing on was deeply private.
“I wished to be in a collective to point out the world what it’s prefer to have friendship, sisterhood, as we work collectively to navigate our private life, our enterprise life,” Jones stated. She added that the present’s numerous forged means viewers at each stage of life will discover somebody to narrate to, whether or not they’re married, single, constructing a enterprise, or already on the high.
Whereas Jones is understood for her sharp enterprise acumen and elite connections spanning politicians, athletes, and religion communities, she says audiences will see a extra weak aspect of her this season. “I focus a lot on enterprise that I by no means prioritize Amber,” she admitted, explaining that viewers will watch her take significant steps towards beginning a household and opening as much as relationship for the primary time on display screen.
Jones additionally speaks passionately about her position in introducing Steele to Birmingham’s rising panorama. “Birmingham is the middle of Nashville, New Orleans, Atlanta,” she stated, pointing to town’s downtown renovations and rising cultural infrastructure as indicators of a metropolis on the rise. For Jones, the present is a chance to show Birmingham belongs on the map alongside different main Southern hubs.
In relation to navigating the sturdy personalities inside the forged — together with lingering friction with co-star Okay’la Inman — Jones attracts on classes from her athletic background. “In basketball, you may have teammates who’ve totally different personalities, totally different backgrounds. We’re fully totally different folks, however the objective of the sport is to win,” she stated.
“So I take a look at friendships, enterprise, the collective, and once I meet a gaggle of individuals, it’s the identical factor. We’re all going to be totally different and making an attempt to grasp that, hey, you had been raised totally different, I used to be raised totally different, you may have totally different values than me, and nonetheless making an attempt to see that aspect within the individual to return collectively as a collective and provides folks grace in that standpoint,” Jones added.
Her philosophy on balancing friendship and enterprise is equally grounded. “On daily basis we get up with two C’s, an opportunity and a alternative,” Jones stated of how she retains her relationship with Steele each skilled and private. She retains the lanes clearly outlined, evaluating their working relationship to what occurs on a basketball courtroom — every little thing stays there when the sport is over.
For Jones, being a contemporary Southern Belle finally comes down to 1 phrase: freedom.
“Ladies develop up, and we’re extra than simply wives and moms,” she stated, whereas additionally acknowledging the legacy of laborious work that made her ambitions attainable. “Simply to see all of the laborious work that our mother and father and grandparents put into play to have the ability to open it up for us to be no matter we need to be in Birmingham — that’s the half that I like probably the most.”
Watch our dialog with Amber Jones beneath.
“Belle Collective: Birmingham” premieres Friday, April 10 at 9 p.m. ET/PT on OWN, instantly following “Belle Collective.”
*This dialog has been edited for size and readability.
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