Since 1998, Grambling State College has been embroiled in a authorized struggle over its iconic black-and-gold “G” brand. On Monday (Mar. 2), the college revealed a decades-long triumph had lastly come.
In response to KNOE, the college finalized the federal trademark registration for the “G” below U.S. Trademark Registration No. 8148992.
Because the days of Eddie Robinson strolling down the sidelines as the college’s head soccer coach, the Traditionally Black Schools and Universities’ brand has turn out to be synonymous with excellence and pleasure for the college representing North Louisiana and the GramFam. Nonetheless, the college sought to safe unique rights to the emblem, as an identical “G” is utilized by the Inexperienced Bay Packers and the Georgia Bulldogs.
“This was an in depth and strategic course of that required persistence, precision, and partnership,” Penya Moses, Vice President for Administration and Enterprise Affairs, mentioned. “Working alongside Kean Miller and fascinating constructively with peer establishments, we targeted on demonstrating the distinctiveness and legacy of Grambling State College’s ‘G’ — a logo that has represented Tiger pleasure for generations.”
“We appreciated the professionalism of our counterparts in serving to set up clear boundaries that enable every establishment’s mark to face by itself. Securing federal registration strengthens our potential to guard the mark, develop licensing alternatives, and steward the College’s model with integrity for years to come back.”
Within the trendy age of school athletics, manufacturers matter. And Grambling’s potential to personal its trademark and management how it’s used commercially and permitting the College to dictate which offers using the “G” meet the establishment’s requirements.
“This registration represents greater than a authorized achievement, it’s a declaration of possession over our historical past, our excellence, and our model,” Dr. Martin Lemelle, Jr., Grambling State College president, mentioned. “VP Moses’ management all through this course of was distinctive. She labored diligently with Kean Miller and ensured that our college’s pursuits had been superior with readability and confidence. Due to her stewardship and collaboration, Grambling State now stands on even stronger footing to guard and leverage considered one of our strongest institutional belongings.”
